Ghanaian actress and media personality Vicky Zugah has called for a shift in how society expresses appreciation, questioning why people often reserve praise for moments after death rather than celebrating individuals while they are alive.
Speaking in an interview on ABC In The Morning on Monday, May 25, 2026, following the passing of actress Beverly Afaglo, Zugah said society has become too comfortable with offering admiration too late.
“Let’s give grace to people while they’re still alive, it costs us nothing,” she said, urging people to be more intentional in showing gratitude and recognition in real time.
She questioned why people remained silent about Beverly Afaglo’s impact while she was alive, only for praise to surface after her death. “Why didn’t everyone say the good things when she was alive?” she asked.
Zugah also reflected on how quickly public sentiment can shift after death, noting that many individuals who are overlooked in life suddenly receive widespread praise when they are gone. “Everybody suddenly loves Beverly because she’s gone,” she said.
According to her, this pattern reflects a broader issue of emotional timing in society, where people tend to express admiration more freely in moments of grief than during life itself.
“We’re all guilty as a people; we’re too good at eulogies,” she added, stressing that society must become more honest and consistent in how it values people on a daily basis.
She further emphasized the importance of showing appreciation while individuals are still alive to receive it, arguing that kindness and recognition lose meaning when they are only expressed when it is too late to be felt.
